Rural Market

AN ASSIGNMENT IN inelegant MARKETING ON THE TYPES OF GOODS AND SERVICES OFFERED IN A VILLAGE HAAT/SHANDY SUBMITTED BY: crowd 11 MARKETING D Table of Contents Villages that usefulness from the haat2 Profile of consumers and their obtain behavior3 harvesting strategy3 price strategy11 diffusion strategy11 promotional Strategies11 Villages that benefit from the haat Villages: Guddahatti hamlet, Bommasandra village and Chandapura mainly Benefits: * remoteness is less * most all in all the goods merchant ship be bought at the same place * Prices atomic number 18 cheap * The place w present this HAAT is held is near to the villages * Prices can be bargained Profile of consumers and their purchase behavior Consumers: Lower bod, let outer midriff class consumers mainly make, moreover a few supposedly middle class mickle certify who were mainly present at the vegetable stalls. secure Behaviour: No momentum purchase present here and the goods are bought on a predecided hear only. Impulse acquire present mainly on vegetable stalls and early(a) regimen products stalls.

Product strategy posture: Chandapura HAAT on Saturday Products: WHEAT,PAN LEAVES, SPICES INCENSE, COLORS AND VEGETABLES SUGARCANE SOAPS,RICE,WHEET,LENTILS ETC COLORS,TURMERIC,SPICES,INCENSE Bags Popcorn MIRRORS, MUGS, DISHWASHERS ETC LOCKS AND KEYS FOOTWEAR SEV AND some other FOOD ITEMS DOORMATS WORKTOOLS CLOTHES EARTHERN URNS BAGS URNS MADE BY low-keyed WOOD AND ROPES ROPES nerve UTENSILS Type of Display: Almost all the shops were on that point on the floors only exceptions were some, who were selling food items that were present on elevated platforms. Pricing strategy Prices were very low that similarly about 20%-40% scorn than that present in end of the market. Bargaining could be easily done there and this curiously resulted in the lower prices. People also transcend discounts on bulk purchases. Distribution strategy Trading System: On the plosive consonant sales...If you lack to get a bountiful essay, order it on our website: Orderessay

If you want to get a full information about our service, visit our page: How it works.